List at Least Three Questions That Individuals Should Ask Themselves

question 56

Essay

List at least three questions that individuals should ask themselves to determine whether franchising is the appropriate route to small business ownership.

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Definitions:

Aversive Conditioning

A form of behavior therapy that involves repeated association of an undesired behavior with an unpleasant stimulus to reduce the behavior.

Double-blind Procedure

A study design in which neither the participants nor the experimenters know who is receiving a particular treatment, to prevent bias in research results.

Joseph Wolpe

A psychiatrist known for developing systematic desensitization, a process used to reduce phobias and anxieties.

Exposure Therapies

A set of therapeutic techniques used to treat fears and phobias by gradually exposing patients to the feared object or context without any danger, in order to overcome their anxiety.