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Research Has Shown That Small Firms That Mixed Efficiency (Low-Cost)and

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Research has shown that small firms that mixed efficiency (low-cost)and flexibility (differentiation)strategies significantly outperformed those firms that utilized one or the other.


Definitions:

Transformational Leadership

Transformational leadership is a style of leadership where the leader works with teams to identify needed change, creating a vision to guide the change through inspiration, and executing the change in tandem with committed members of the group.

Articulation

The clear and effective expression or explanation of ideas, often related to the communication process.

Emotional Processes

Refers to the mechanisms by which individuals experience, express, and manage their emotions.

Rational Processes

Refers to analytical, logical methods or procedures employed in decision making or problem solving.

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