Multipoint Pricing Occurs When a Company

question 81

Multiple Choice

Multipoint pricing occurs when a company

• A) aggressively prices in one market to elicit a competitive response from a rival in another market.
• B) prices its products at a loss in order to drive out competitors from the market.
• C) buys products at a cheaper rate in one country to sell at a higher price in another country.
• D) allows markets to determine the pricing of a product.
• E) prices two similar products at low and high prices in order to boost sales of the lower priced products.

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Definitions:

Price Floor

A minimum price set by the government or other authority, below which a product or service cannot be sold.

Legal Minimum

The lowest allowed wage, price, or level for something as established by law or regulation, often applied to wages.

Good Sold

The term refers to merchandise or items that a company sells to its customers.

Binding Price Ceiling

A government-imposed price control set below the market equilibrium price, leading to shortages as the quantity demanded exceeds the quantity supplied at that price level.