From an Operational Perspective, Yield Management Is Least Effective Under

question 61

Multiple Choice

From an operational perspective, yield management is least effective under which of the following circumstances?

• A) Demand can be segmented by customer.
• B) The product can be sold in advance.
• C) Demand is highly variable.
• D) Fixed costs are high, and variable costs are low.
• E) Demand is stable and close to capacity.

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Definitions:

Variable Cost Method

An accounting approach where variable costs are expensed as incurred and fixed costs are systematically allocated over time, typically used in costing and decision-making.

Cost-Plus Approach

A pricing strategy where the selling price is determined by adding a specific markup to a product's cost.

Fixed Manufacturing Costs

Expenses that do not vary with the level of production or sales, such as rent, salaries, and insurance for a manufacturing facility.

Variable Selling

Refers to costs that vary directly with changes in the volume of sales. These can include commissions, shipping fees, and packaging costs.