Examlex
The advertisements of bus tour operator companies in the city of Lubtilace increase the popularity of the city's tourist attractions. Bursilopp, a company that operates tourist buses across the city, shows the city's major tourist spots in its television advertisements. Which of the following marketing strategies does this scenario best illustrate?
Consumable Chunks
Information or content broken down into small, easily digestible parts that make it easier for the audience to understand and remember.
Nonverbal Feedback
Responses or reactions conveyed without words, through gestures, facial expressions, and body language.
Linked Information
Data or content that is connected in a way that allows for easy navigation or understanding of the relationship between components.
Information Architecture
The design and organization of information environments to facilitate usability and findability.
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