Andrew Levitt Runs a Retail Store in Norristown

question 14

Multiple Choice

Andrew Levitt runs a retail store in Norristown. Andrew's store stocks cold weather products as Norristown mostly has sub-zero temperatures. Which of the following is evident here?

• A) local marketing
• B) concentrated marketing
• C) segmented marketing
• D) mass marketing
• E) direct marketing

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Definitions:

Unconscious Racism

Implicit biases and attitudes towards members of different races that operate beyond an individual's conscious awareness and influence behavior and decisions.

Asian-American Population

The Asian-American population refers to the ethnically diverse group of people in the United States who have ancestry from countries in Asia, often studied in research to understand specific social, cultural, and health-related issues.

Ethnicity

A category of people who identify with each other based on shared cultural, linguistic, or ancestral characteristics.

Socioeconomic Status

An individual’s or group’s position within a hierarchical social structure, determined by factors such as income, education, and occupation.