According to the "Privacy Promise to American Consumers" Program, DMA

question 111

Multiple Choice

According to the "Privacy Promise to American Consumers" program, DMA members need to comply with which of the following consumer privacy rules?

• A) agree to notify customers when any personal information is rented, sold, or exchanged with others
• B) offer to register all customers in the National Do Not Call Registry
• C) make sure that consumers are adhering to the Children's Online Privacy Protection Act
• D) educate consumers on the Can Spam legislation
• E) include the advertising option icon to let consumers know why they are being targeted

---

Definitions:

Authentic Leadership

A style of leadership that emphasizes the genuine and transparent connection between leaders and their followers, focusing on integrity, ethical values, and the ability to be oneself.

Favorable Expectations

Positive beliefs or hopes regarding future outcomes or the actions of others.

Developing the Capacity

The process of enhancing individual or organizational ability and potential for performance and productivity.

Authentic Leadership

A leadership style that is genuine and transparent, encouraging leaders to be true to themselves and their values.