The Use of Short-Term Incentives to Encourage the Purchase or Sale

question 146

Multiple Choice

The use of short-term incentives to encourage the purchase or sale of a product or service is called ________.

• A) direct and digital marketing
• B) sales promotion
• C) personal selling
• D) public relations
• E) publicity

Understand the distinctions between prejudice, discrimination, scapegoating, and authoritarianism.

Grasp the social constructions of race and ethnicity and their implications.

Recognize how beliefs about racial and ethnic groups can influence societal attitudes and individual behavior.

Analyze the effects of stereotypes and their role in perpetuating social inequality.

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Definitions:

Emancipation

refers to the process of being freed from legal, social, or political restrictions; historically associated with the freeing of slaves.

Kinship Ties

The relationships among individuals brought together through blood, marriage, or adoption, forming the basis of family connections and social networks.

Legitimize

To make something legal, acceptable, or official.

Godparents

Individuals selected to be responsible for the religious education and guidance of a child, typically in Christian baptisms.