If Used Infrequently, Price Promotions Create "Deal-Prone" Customers Who Wait

question 102

True/False

If used infrequently, price promotions create "deal-prone" customers who wait until brands go on sale before buying them.

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Definitions:

Social Intelligence

The ability to understand and manage interpersonal relationships effectively, read the social environment, and react accordingly.

Henry Mintzberg

A renowned academic and author known for his contributions to business and management theory, especially in the areas of organizational strategy and structure.

Informational

Pertaining to the delivery or relay of information, often aimed at increasing knowledge or awareness on specific topics.

Interpersonal

Relating to interactions and relationships between people.