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Why Is It So Important That Managers, and People in General

question 103

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Why is it so important that managers, and people in general, should act ethically and temper their pursuit of self-interest by considering the effects of their actions on others?


Definitions:

Buyer

A buyer is an individual or entity that purchases goods or services.

Preapproach

The preparation and research phase before direct contact with a potential customer, aiming to increase the chances of a successful sales interaction.

Selling Process

A sequence of steps taken by a seller to persuade a potential buyer to make a purchase, typically including stages such as prospecting, presenting, handling objections, and closing the sale.

Need-Satisfaction

A sales approach focused on identifying and meeting the explicit needs of the customer.

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