Information Originating from the Marketing Mix of a Company That

question 41

Multiple Choice

Information originating from the marketing mix of a company that contributes to a consumer's expectations may include

• A) positioning claims made in advertising.
• B) suggestions of quality based on the price of a product.
• C) trust worthy data on product quality.
• D) positioning claims made in advertising and suggestions of quality based on the price of a product.

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Definitions:

The Lions Club

An international non-profit organization dedicated to community service and improving the lives of people worldwide.

Chamber Of Commerce

A group comprised of entrepreneurs and experts dedicated to advancing and defending the objectives of its participants in a local area.

Local Service

A service provided within a limited geographic area, typically catering to the needs of a community or specific locality.

Self-Control

Restraint exercised over one’s own impulses, desires, or emotions; temperance.