Examlex
In marketing, GRP is an acronym for
Alpha Coefficient
A measure of the performance on a risk-adjusted basis, identifying the excess return of an investment relative to the return of a benchmark index.
Nonsystematic Variance
The portion of an investment's total variance that is specific to the investment itself, not related to the overall market movements, and can be reduced by diversification.
Market Index
A statistical measure that represents the value of a section of the stock market, compiled from the prices of selected stocks to gauge market trends or portfolio performance.
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