Which of the Following Steps Comes Immediately After Idea Creation

question 73

Multiple Choice

Which of the following steps comes immediately after idea creation in the new product development process?

• A) in-house winnowing and refinement
• B) concept testing
• C) product testing
• D) test marketing

---

Definitions:

Minor Ideas

Concepts or thoughts that are less important or secondary to the main theme or subject being discussed.

Major Idea

The primary or central concept, theme, or point that an author or speaker wishes to communicate to the audience.

Aspiring Author

An individual who aims to write and publish literary works, such as books, stories, articles, but has not yet achieved professional recognition.

Educational Books

Books specifically designed to provide knowledge or instruction, typically used in educational settings.