The __________ Are 3-5% of Consumers Who Like to Try

question 48

Multiple Choice

The __________ are 3-5% of consumers who like to try new ideas and are willing to take risks.They tend to be relatively educated, and capable and confident in assessing information about a product on their own.

• A) early adopters
• B) innovators
• C) early majority
• D) laggards

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Definitions:

Supply And Demand

The economic model that determines the price of anything in a market, based on the quantity available and the desire of consumers for it.

Competitive Market

A market structure characterized by a large number of sellers and buyers where no single entity can control prices or market share.

Notebooks

Books with blank pages used for writing, drawing, or recording notes.

Influence

The capacity to have an effect on the character, development, or behavior of someone or something, or the effect itself.