The Distinction Between a Brand and Line Extension Is Not

question 21

True/False

The distinction between a brand and line extension is not always clear.

Describe Sternberg's model of love and its significance.

Analyze the motivational roots of prejudice from the perspectives of realistic conflict theory and social identity theory.

Identify gender differences in mate preferences and their implications.

Recognize cognitive processes that foster prejudice.

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Definitions:

Anal Stage

The second stage in Freud's psychosexual development theory, occurring from age 18 months to 3 years, where the focus of pleasure is on controlling bladder and bowel movements.

Phallic Stage

A stage in Freud's psychosexual development theory occurring between ages three and six, where the child's libido is focused on the genital area, leading to identification with the same-sex parent.

Reaction Formation

Reaction formation is a psychological defense mechanism in which an individual acts in a manner opposite to their actual feelings or desires.

Defense Mechanism

A psychological strategy unconsciously used to protect a person from anxiety arising from unacceptable thoughts or feelings.