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Marketers Try to Serve the Segments Whose Needs Match Their

question 13

Multiple Choice

Marketers try to serve the segments whose needs match their __________, and in doing so hope to make very happy and loyal customers who will be very profitable.


Definitions:

Undetectable Virus

Refers to the point when the level of a virus in the body is so low that it cannot be detected by standard tests, often used in the context of HIV.

Injecting Drugs

The act of administering drugs directly into the body's bloodstream through a needle and syringe.

Sharing Sex Toys

The act of using the same sexual aids with multiple partners, which may increase the risk of transmitting infections if not sanitized properly.

Unprotected Anal Sex

Sexual activity involving penetration of the anus without the use of a condom, increasing the risk of transmitting STIs and HIV.

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