Describe How Visual Stimuli Are Important to Marketers and Explain

question 28

Essay

Describe how visual stimuli are important to marketers and explain how colors are involved.

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Definitions:

Polygraph Machine

A device used to measure and record physiological indicators such as blood pressure, pulse, and respiration while a person is asked questions, purportedly to detect lies.

Tensing Muscles

The act of contracting one's muscles tightly, often used as a relaxation technique by progressively tensing and then relaxing different muscle groups.

Cerebellum

A brain structure that regulates movement and balance, is involved in remembering simple skills and acquired reflexes, and plays a role in cognitive and emotional learning.

Physiological Patterns

Regular and predictable behaviors or responses of the body's systems, often in relation to health and disease.