Examlex
A reasonable level of profits consistent with the level of risk an organization faces is called ____________.
Targeted Groups
Specific segments of the population identified as potential recipients for particular messages, products, or services based on common characteristics or needs.
Prospect
An individual or organization considered likely to become a customer, often identified and approached in the early stages of the sales process.
Lead
A person or organization who might be a prospect.
Satisfied Customer
A consumer who perceives the product, service, or experience provided as meeting or exceeding their expectations.
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