A_____ Media Schedule Is a Strategy in Which Ads Are

question 82

Multiple Choice

A_____ media schedule is a strategy in which ads are run heavily every other month or every two weeks to achieve a greater impact with an increased frequency and reach at those times.

• A) circular
• B) flighted
• C) continuous
• D) seasonal

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Definitions:

Corporate Guidelines

Official principles or rules designed to guide decisions and actions within a corporation.

Color And Contrast

The use of different hues and the distinction between elements in design to enhance readability, focus, and aesthetic appeal.

Readability, Clarity

The ease with which text can be read and understood by the audience, often influenced by the writer's choice of words, sentence structure, and organization.

Mechanics

The branch of physics concerned with the motion of objects and the forces that cause this motion.