Which of the Following Refers to Public Relations Strategy in Which

question 74

Multiple Choice

Which of the following refers to public relations strategy in which a company spends money to support an issue,cause,or event that is consistent with corporate objectives,such as improving brand awareness or enhancing corporate image?

• A) Sponsorship
• B) Product placement
• C) New product publicity
• D) Sales promotion

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Definitions:

Utilitarian Justice

A principle in ethics and political philosophy that actions are right if they are useful or for the benefit of a majority, focusing on outcomes that maximize happiness or reduce suffering.

Dollar Worth

The value of the United States dollar in terms of goods, services, or other currencies.

Legal Obligation

A duty enforceable by law, requiring a person or organization to perform or refrain from performing a certain action.

Basic Necessities

Essential items and services required for individuals to maintain an adequate standard of living, such as food, shelter, and healthcare.