Which of the Following Is Correct About Cluster Sample

question 85

Multiple Choice

Which of the following is correct about cluster sample?

• A) Every member of the population has a known and equal chance of selection.
• B) The population is divided into mutually exclusive groups (such as gender or age),then random samples are drawn from each group.
• C) The population is divided into mutually exclusive groups (such as geographic areas),then a random sample of groups is selected.
• D) A list of the population is obtained-for example,all persons with a checking account at XYZ Bank-and a skip interval is obtained by dividing the sample size by the population size.

---

Definitions:

Evoked Set

The group of brands or products a consumer considers acceptable from among all the brands or products he or she is aware of in a particular category.

Analyzed Set

A collection of data or objects that have been examined and scrutinized to derive conclusions or insights.

Proper Set

A specific, well-defined collection or grouping of items, elements, or actions that are appropriate for a given situation.

Niche Marketing

A targeted marketing strategy focusing on a specific segment of the market, tailor-made to satisfy the unique needs and preferences of that segment.