_____ Is a Common Base of Demographic Segmentation

question 63

Multiple Choice

_____ is a common base of demographic segmentation.

• A) Product benefit
• B) Usage rate
• C) Geography
• D) Income

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Definitions:

Sensitivity Training

A form of training designed to enhance individuals' understanding of their own and others' emotions and perspectives, aiming to improve interpersonal skills and empathy.

Prejudices

Preconceived opinions or judgments about people, groups, or subjects that are not based on reason or actual experience.

Organizational Structures

are systems outlining how activities are directed in order to achieve the goals of an organization, including rules, roles, and responsibilities.

Kotter's Final Step

In Kotter's 8-step process of leading change, the final step involves anchoring new approaches in the culture for lasting change.