The Thorough,systematic,periodic Evaluation of the Objectives,strategies,structure,and Performance of the Marketing

question 80

Multiple Choice

The thorough,systematic,periodic evaluation of the objectives,strategies,structure,and performance of the marketing organization is called ________.

• A) the marketing audit
• B) evaluation and control
• C) post-audit tasks
• D) post-implementation audit

---

Definitions:

Psychological Disorders

Disorders characterized by abnormal thoughts, feelings, and behaviors that significantly impair an individual's daily functioning.

Reliability

The degree to which an assessment tool produces stable and consistent results over time.

Diagnosis

The identification of the nature and cause of something, often relating to illness or medical conditions, through examination of the symptoms.

Compulsion

A strong, usually irresistible impulse to perform an act, especially one that is irrational or contrary to one's will.