A Key Account Represents a Customer That Purchases a Significant

question 32

True/False

A key account represents a customer that purchases a significant volume as a percentage of a seller's total sales but is easier to manage because there are only a few organizational members involved in the purchasing process.

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Definitions:

Readability

The ease with which text can be read and understood by the audience, influenced by factors like language, font size, and sentence structure.

Proofread

The process of reviewing written text to correct grammatical, typographical, or stylistic errors.

Clarity

The quality of being clear, understandable, and precise in expression or presentation.

Goodwill

The intangible asset that represents the value of a company's brand, customer relationships, and positive reputation.