Service Variability Is a Unique Service Characteristic

question 10

Multiple Choice

Service variability is a unique service characteristic. From the following list, choose the marketing implication most closely related to this characteristic.

• A)buyer-seller interaction requiring that the service be done "right"
• B)planning capacity on the basis of peak demand
• C)emphasizing strict quality control standards
• D)using pricing and promotion to even out demand peaks and valleys
• E)None of the answer choices applies specifically to service variability.

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Definitions:

Off Resonance Decoupled

A technique in NMR spectroscopy used to simplify spectral interpretation by selectively decoupling the spins of specific nuclei from their scalar coupling with others.

Triplet

An atomic or molecular state characterized by three possible values of its magnetic quantum number, indicating a level of spin degeneracy.

IR Data

Information obtained from infrared spectroscopy that shows how a molecule absorbs infrared light, used to determine molecular structure.

Aldehyde

Organic compounds characterized by a carbonyl group (C=O) bonded to at least one hydrogen atom, known for their reactivity and widespread use in organic synthesis.