Kathleen Eisenhardt Argues That in Fast-Paced High-Technology Markets, "Strategy Is

question 78

Essay

Kathleen Eisenhardt argues that in fast-paced high-technology markets, "strategy is a video game." Strategic decision making is often described as a rational and deliberate process but, in turbulent markets, new technology and rapidly-changing customer expectations can upset the established order. Given the unstable state, describe the characteristics that separate winners and losers in high-tech markets.

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Definitions:

Ravenna

A city in Italy, famous for its well-preserved late Roman and Byzantine architecture and mosaics.

Katholikon

The main church in a Greek Orthodox monastery.

Hosios Loukas

A historic monastery in Greece, renowned for its Byzantine architecture, mosaics, and significance in the Orthodox Christian tradition.

Pendentives

Architectural elements that allow the placement of a circular dome over a square room or an elliptical dome over a rectangular room by transitioning the shape through triangular sections.