New Products Ideas Flow From

question 26

Multiple Choice

New products ideas flow from:

• A)top management who know the company's strengths and weaknesses.
• B)salespersons who are close to customer needs.
• C)channel members.
• D)all of the answer choices.

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Definitions:

Raw Scores

The unadjusted scores obtained directly from the number of questions answered correctly on a test or assessment.

Test-retest Reliability

The consistency of a test's results when the same subjects take the same test again after a period of time.

Standard Score

A score that has been transformed to fit a normal distribution, usually with a mean of 100 and a standard deviation of 15.

National Mean

The average score or value derived from a specific set of data collected across a nation.