Consider This Position: If You Run a Pharmaceutical Company with a Good

question 56

Multiple Choice

Consider this position: If you run a pharmaceutical company with a good product to distribute in Japan but have no sales force to do it, find someone in Japan who also has a good product but no sales force in your country. Why not join forces to maximize contribution to each other's fixed costs? This describes the logic of:

• A)a joint venture.
• B)exporting.
• C)franchising.
• D)importing.
• E)global marketing.

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Definitions:

Risk Of Loss

A legal term referring to the responsibility for damage or loss of goods, typically determining who bears the risk at various points during a transaction.

Possession

The state or fact of owning or holding something in one’s control, typically physical objects, but can also refer to rights.

UCC

The Uniform Commercial Code, a comprehensive set of laws governing commercial transactions in the United States, aimed at harmonizing the law of sales and other commercial transactions.

Common Law

A legal system characterized by judicial decisions based on customs and prior judicial judgments, rather than by written statutes or codes.