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A Cross-Functional Process for Achieving a Continuing Dialogue with Customers

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Short Answer

A cross-functional process for achieving a continuing dialogue with customers, with personalized treatment of the most valuable customers and ensuring customer retention and the effectiveness of marketing initiatives is known as:


Definitions:

Deka-

A metric prefix denoting a factor of ten (10), used in units of measurement to indicate ten times the base unit.

10 Units

A quantifiable amount often used in medical dosing or measurement, where the unit of measure should be specified for clarity (e.g., insulin units, milliliters).

Ounce

A unit of weight in the avoirdupois system, equivalent to 28.3495 grams, commonly used in the United States and the United Kingdom.

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