Five Situational Influences Have an Impact on a Consumer's Purchase

question 273

Multiple Choice

Five situational influences have an impact on a consumer's purchase decision process. One of these is

• A) competitive offerings.
• B) core values.
• C) perception.
• D) consumer socialization.
• E) physical surroundings.

---

Definitions:

Vesting

The process by which an individual acquires the right to a certain benefit or asset, often used in relation to pension plans and stock options.

Assents

Expressions of approval or agreement.

Obligee

A party who is entitled to receive a benefit or performance from another under the terms of a contract.

Assignee

An individual or entity to whom rights or interests have been transferred by another, especially in contractual or legal contexts.