Which of the Following Statements About African American Buying Patterns

question 187

Multiple Choice

Which of the following statements about African American buying patterns is most accurate?

• A) African Americans spend more on clothing products for women and girls than Caucasians.
• B) African Americans spend half as much on health and beauty products as Caucasians.
• C) African Americans are not price-conscious nor strongly motivated by quality and choice.
• D) African Americans are very unlikely to tell their friends about products and services they like.
• E) When socioeconomic status differences between African Americans and Caucasians are removed, there are more similarities than points of difference.

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Definitions:

Price Inelastic

Refers to a situation where the quantity demanded or supplied of a good or service changes by a smaller percentage than changes in price.

Alcohol Tax

A tax imposed on the sale of alcoholic beverages, often used as a means to discourage excessive drinking and to generate government revenue.

Revenue

The total amount of money generated by a company from its business activities, such as sales of goods or services, before any expenses are subtracted.

Price Inelastic

Describes a situation where the demand for a product does not change significantly when its price changes.