As a Performance Measure for Social Networks, the Interaction Rate

question 101

Multiple Choice

As a performance measure for social networks, the interaction rate is

• A) the total number of people who are fans of the post divided by the total number of people in the target demographic.
• B) the number of people who "like" a post.
• C) the number of people who read a post on a page divided by the total number of people seeing the post.
• D) the number of people who connect with a post divided by the total number of people seeing the post.
• E) the number of people who visit the product website and click on at least one link.

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Definitions:

Feasibility Studies

Investigations into the practicality, viability, and potential success of a proposed project or system.

Prototypes

Early samples, models, or releases of a product built to test a concept or process or to act as a thing to be replicated or learned from.

Process Innovations

Involve new or improved ways of manufacturing the product or providing the service.

Product Innovations

Involve the use of new or improved design principles or technologies for incorporation in products or services.