The Practice of Focusing on the Identificationand Recruitment of Individuals

question 98

Multiple Choice

The practice of focusing on the identificationand recruitment of individuals to advocate a company's products, services, and brands rather than focusing exclusively on prospective buyers is referred to as

• A) behavioral targeting.
• B) showrooming.
• C) viral marketing.
• D) customerization.
• E) influencer marketing.

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Definitions:

Government Tax

is a compulsory financial charge or levy imposed by a government on individuals or corporations to fund public expenditures.

Allocation of Resources

The process of distributing available resources among various uses or projects in an effort to achieve strategic goals and efficiency.

Anytown

A hypothetical or generic place used as a stand-in name for any town or city in discussions or examples.

Pollution Abatement

involves measures and strategies implemented to reduce or eliminate pollution from various sources to protect the environment.