The Boston Consulting Group (BCG) Has Given Specific Names and Descriptions

question 37

Multiple Choice

The Boston Consulting Group (BCG) has given specific names and descriptions to the four resulting quadrants in its growth-share matrix based on the amount of cash they generate for or require from the organization. Dogs are SBUs that are classified as having

• A) high market growth rates and high relative market shares.
• B) low market growth rates but high relative market shares.
• C) low market growth rates and low relative market shares.
• D) high market growth rates but low relative market shares.
• E) medium market growth rates and medium relative market shares.

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Definitions:

Operational Planning

The process of planning short-term actions and resources towards achieving medium-term objectives and strategies.

Budgeting

The process of creating a plan to spend your money, outlining projected income and expenses over a period.

Dividend Payout Ratio

The fraction of net earnings a firm pays to its shareholders as dividends, usually expressed as a percentage.

External Funding

Capital that comes from outside an organization, including bank loans, public offerings, or investments from private entities, used to finance operations, growth, or investments.