The Starch Test Uses Aided Recall to Determine the Percentage

question 78

Multiple Choice

The Starch test uses aided recall to determine the percentage of those who did which of these?

• A) felt the ad was vague or ambiguous
• B) felt elements of the ad were inappropriate
• C) could summarize the key ad points in their own words
• D) remember seeing a specific magazine ad
• E) had already tried the product

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Definitions:

Position Chart

A visual representation that outlines the structure of an organization and the relationships and relative ranks of its parts and positions/jobs.

Pattern Diagram

A visual representation that outlines the relationship or structure among various elements of a system or process, used for analysis or design purposes.

Learning Organization

An organization that facilitates the learning of its members and continuously transforms itself to improve and adapt.

Modifying Behavior

The process of changing individuals' behaviors through various techniques and interventions to achieve desired outcomes.