One of the Most Common Measures in Advertising Is Cost

question 43

Multiple Choice

One of the most common measures in advertising is cost per thousand

• A) impressions.
• B) occurrences.
• C) incidences.
• D) purchases.
• E) new trials.

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Definitions:

Genetic Variation

The diversity in gene frequencies within a population, resulting from mutations, genetic recombination, and other sources of genetic diversity.

Gametes

Sex cells produced by organisms for reproduction, with male gametes being sperm and female gametes being ova or eggs.

Chromosomes

Thread-like structures located inside the nucleus of animal and plant cells, made of protein and a single molecule of deoxyribonucleic acid (DNA), carrying genetic information in the form of genes.