During Super Bowl Weekend, Pepsi Introduced a New Brand of Soft

question 7

Multiple Choice

During Super Bowl weekend, Pepsi introduced a new brand of soft drink. On that same weekend, Coca-Cola offered a "BOGO" (Buy One, Get One) promotion to make the Pepsi new product introduction more difficult. Which type of sales promotion was Coca-Cola using?

• A) a contest
• B) a premium
• C) a deal
• D) a rebate
• E) a sample

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Definitions:

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Prohibited

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The ethical principle that a practitioner or professional must not disclose information about a client without the client's consent.