Information and Persuasive Content Can Be Combined to Form Which

question 149

Multiple Choice

Information and persuasive content can be combined to form which common advertising appeals?

• A) sex, fear, and humor appeals
• B) guilt, financial risk, and self-esteem appeals
• C) joy, fear, and self-worth appeals
• D) demographic, psychographic, and lifestyle appeals
• E) gender, ethnicity, and reference group appeals

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Definitions:

Blaming The Victim

A phenomenon where the victim of a crime or any wrong is held entirely or partially at fault for the harm that befell them.

Group Polarization

The phenomenon whereby a group’s prevailing attitudes or beliefs become stronger or more extreme following group discussions.

Groupthink

Groupthink refers to a psychological phenomenon where the desire for group consensus and harmony results in an irrational or dysfunctional decision-making outcome.

Social Loafing

The phenomenon wherein individuals exert less effort to achieve a goal when they work in a group than when they work alone.