The Consumer-Initiated Practice of Generating Content on a Marketer's Website

question 164

Multiple Choice

The consumer-initiated practice of generating content on a marketer's website that is custom-tailored to an individual's specific needs and preferences is referred to as

• A) personalization.
• B) digitalization.
• C) normalization.
• D) intermediation
• E) innovation.

---

Definitions:

Disruptions

Disturbances or problems that interrupt an event, activity, or process, often leading to the requirement for adjustment or a response.

Illegal Behavior

Actions or activities that are forbidden by law and subject to criminal or civil penalties.

Reactive Problem Solving

A method of addressing issues as they occur, rather than anticipating and planning for potential problems.

Purchasing Generators

Refers to the process of acquiring generators, which are machines that convert mechanical energy into electrical energy, for use in various applications.