Define the Customer Experience from an Interactive Marketing Perspective

question 134

Essay

Define the customer experience from an interactive marketing perspective. List the seven website design elements that companies use to produce a customer experience. Which two of these design elements provide a platform for the other five?

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Definitions:

Tax Liability

The total amount of taxes owed to federal, state, or local tax authorities for a given period, before any payments or credits are applied.

Taxable Income

The amount of an individual's or corporation's income used to determine how much tax is owed, after all deductions and exemptions are accounted for.

Local University

An institution of higher education located within a specific geographical area, often catering to the educational needs of the local population.

Book Income

The income reported by a corporation for financial reporting purposes, often differing from taxable income due to differing rules and regulations.