Which Form of Retailing Is Best Buy Now Using in Airports

question 189

Multiple Choice

Which form of retailing is Best Buy now using in airports to distribute its mobile phone and computer accessories, digital cameras, flash drives, and other consumer electronics?

• A) vending machines
• B) salespeople with mobile carts
• C) mall-scale traditional retail stores
• D) salespeople wearing Best Buy uniforms with products in backpacks
• E) freestanding kiosks staffed with knowledgeable sales personnel

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Definitions:

Social Order

A societal concept that implies a set of linked social structures, practices, and institutions which collectively ensure and maintain stability and predictability.

Identity Fusion

A profound feeling of oneness with a group and a perception that one’s personal identity and group identity are essentially the same. It is a strong motivator of collective action.

Ingroup Bias

The tendency to favor members of one's own group over those from different groups.

Power Distance

A term used in cultural studies and sociology to describe the extent to which less powerful members of institutions and organizations within a country expect and accept that power is distributed unequally.