A Commonly Used Indirect Channel Moves Product from Producer to Retailer

question 120

Multiple Choice

A commonly used indirect channel moves product from producer to retailer to consumer. Automobile manufacturers use this channel because

• A) inventory is unpredictable.
• B) the cost of inventory makes it too expensive to use a wholesaler.
• C) there is little if any seasonal demand.
• D) the risk lies solely with the manufacturer.
• E) the retail outlets are regionally located.

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Definitions:

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Aggressive behavior among school-aged children that involves a real or perceived power imbalance.

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