Dual Distribution Is

question 32

Multiple Choice

Dual distribution is

• A) a level of distribution density whereby a firm selects a few retailers in a specific geographical area to carry its products.
• B) an arrangement whereby a firm reaches different buyers by employing two or more different types of channels for the same basic product.
• C) the blending of different communication and delivery channels that are mutually reinforcing in attracting, retaining, and building relationships with consumers who shop and buy in traditional intermediaries and online.
• D) the use of professionally managed and centrally coordinated marketing channels designed to achieve channel economies and maximum marketing impact.
• E) a practice whereby one firm's marketing channel is used to sell another firm's products.

---

Definitions:

Curricular Content

The material, topics, and themes that are included in the learning program or syllabus for a course of study in educational settings.

Native-Focused

Programs, policies, or initiatives specially designed to address the interests, needs, or issues of indigenous peoples.

Family-Friendly

Designed or considered to be suitable and accommodating for families, especially those with children.

Common Core

A set of academic standards in mathematics and English language arts/literacy that outline what a student should know and be able to do at the end of each grade.