The Practice of Offering a Bargain That Is Conditional on the Purchase

question 116

Multiple Choice

The practice of offering a bargain that is conditional on the purchase of other products may exist when a buyer is offered the "1-Cent Sales," the "Buy 1, Get 1 Free," or the "Get 2 for the Price of 1" deal. Such pricing is legal only if

• A) the seller is using bundle pricing.
• B) there is a reasonable amount of inventory to satisfy the needs of the retailers normal traffic flow.
• C) the first items are sold at the regular price, not a price inflated for the offer.
• D) the product is not outdated.
• E) the quantity available to the customer is not limited.