Which of These Statements Regarding Sales Goals Is Most Accurate

question 164

Multiple Choice

Which of these statements regarding sales goals is most accurate?

• A) For marketing managers, sales revenue or unit sales objectives can be easily translated into meaningful targets for a product line or brand.
• B) Cutting prices for a single product in a product line to raise unit sales often results in an increase in sales for related products in the line.
• C) Very often, cutting prices results in a decrease in market share.
• D) Setting unit volume sales as a pricing objective results in price wars with competitors, so the practice is limited to industries with few competitors.
• E) An advantage of increasing unit volume sales is that it always results in an increase in profits.

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Definitions:

Seizure

A sudden, uncontrolled electrical disturbance in the brain, capable of causing changes in behavior, movements, feelings, and levels of consciousness.

Vision Loss

The partial or complete loss of sight, which can result from various conditions, injuries, or diseases affecting the eyes or brain.

Metastatic Tumors

Tumors that have spread from their original site to other parts of the body, often complicating treatment and prognosis.

Gliomas

A type of tumor that occurs in the brain and spinal cord, arising from glial cells that support nerve cells.