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When General Mills Teamed Up with the Hershey Company to Create

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When General Mills teamed up with The Hershey Company to create a cereal called Reese's Puffs (the Reese's brand belongs to Hershey's) , the branding strategy is known as


Definitions:

Spongy Bone

A type of bone tissue that is characterized by a honeycomb structure, consisting of trabeculae filled with bone marrow; found at the ends of long bones and in the inner layer of other bones.

Osteon

The fundamental functional unit of compact bone, consisting of a central canal surrounded by concentric rings of bone matrix and cells.

Tuberosity

A large rounded projection on a bone that typically serves as an attachment site for muscles or ligaments.

Trochanter

A bony prominence on the femur near its joint with the hip bone, serving as a site for muscle attachment.

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