Battery Maker Duracell Introduced a New Product Called the Duracell

question 167

Multiple Choice

Battery maker Duracell introduced a new product called the Duracell Powermat, which is a wireless charging pad for mobile devices. Because of the perceived fit with its other products, this new product was received well by consumers despite being in a different product category. This innovation strategy is known as a

• A) brand extension.
• B) radical invention.
• C) product line extension.
• D) disruptive innovation.
• E) product accumulation.

Recognize the importance of environmental factors and community infrastructure in disease prevention.

Understand the historical development of public health initiatives and their impact on community health.

Analyze the role of government and non-governmental organizations in the advancement of public health.

Identify key figures and their contributions to public health and nursing.

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Definitions:

Short-Term Focus

An approach or strategy emphasizing immediate outcomes or benefits, often at the expense of long-term objectives.

Compensation Plans

Schemes or programs implemented by businesses to remunerate, incentivize, and reward their employees for their performance and contribution to the organization.

Shareholders' Incentives

Motivations or benefits, such as dividends or stock price appreciation, that encourage individuals or entities to invest in a company's shares.

Long-Term Business Goals

Strategic objectives a business intends to achieve over a long period, which guide decision-making and operations.