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The Thirsty Dog! Beverage Is an Example of a Product

question 51

Essay

The Thirsty Dog! beverage is an example of a product that failed in the marketplace. Identify and describe the reason(s) for this unique item's marketing-related product failure.


Definitions:

Osteoporosis

Disorder characterized by abnormal rarefaction of bone, occurring most frequently in postmenopausal women, sedentary or immobilized individuals, and patients on long-term steroid therapy.

Lactose Intolerance

An inability to digest lactose, a sugar found in milk and dairy products, resulting in digestive discomfort.

Vitamin D

A fat-soluble vitamin that is essential for maintaining healthy bones and teeth, also playing a role in immune system function.

Dairy Products

Foods produced from the milk of mammals, such as cheese, yogurt, and butter, often rich in calcium and vitamin D.

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