Jakubowski Farms Gourmet Bread Base Is the Brand Name for a Mix

question 107

Multiple Choice

Jakubowski Farms Gourmet Bread Base is the brand name for a mix designed for use in bread making machines. The mixes are sold in 2-pound canisters for $14.99 plus shipping. People learn about the product through word of mouth and bread machine demonstrations the company's founder gives to groups in Wisconsin, where she lives. The products are only available through the mail. This is a description of the company's

• A) action plan.
• B) market segmentation strategy.
• C) mission statement.
• D) marketing mix.
• E) target market.

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Definitions:

Compound Name

A designation or set of names used to identify a chemical compound based on its structure or molecular components.

Compound

A mixture formed by chemically joining two or more elements.

N,N-Diethylbutanamide

An organic compound featuring a butanamide core where both hydrogens of the amide group are replaced with ethyl groups.

IUPAC Systematic Name

A standardized naming system for chemicals formulated by the International Union of Pure and Applied Chemistry (IUPAC) that provides a unique way to identify a chemical substance.