Customer Value Refers to

question 80

Multiple Choice

Customer value refers to

• A) the need of a customer to receive the highest-quality product at the lowest possible price.
• B) the least expensive product that will provide customers with most of the basic benefits.
• C) a statement that, before product development begins, identifies a well-defined target market; specific customers' needs, wants, and preferences; and what the product will be and do to satisfy consumers.
• D) the unique combination of benefits received by targeted buyers that includes quality, convenience, on-time delivery, and both before-sale and after-sale service at a specific price.
• E) the cluster of benefits that an organization promises customers to satisfy their needs.

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Definitions:

Behavior Therapy

A therapeutic approach focused on altering undesirable behaviors through conditioning and other learning techniques.

Intellectual Aspects

Components or features related to the ability to think, reason, and understand.

Emotional Aspects

Emotional aspects refer to the components of experiences and consciousness that are related to feelings, mood, and emotional states.

Data Collection

The systematic approach to gather information from a variety of sources to get a complete and accurate picture of an area of interest.